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Marketing translator: How to use it

The Dashboard is your most important area in Adlarion. After launching your first campaign, you can see at a glance how your marketing is doing, translated into plain English.

Written by Luca Bonura
Updated today

Quick Read

Here are the 3 most important things you can do in your Dashboard:

  1. Hero Section: See the effectiveness of your marketing in one simple score starting at 5.

  2. The Magic 5: There are many metrics in marketing, Adlarion gives you the 5 you actually need.

  3. Count your Followers: A side effect of Adlarion is gaining followers over time. We show you how much you have grown online.


Feature Breakdown

Let's take a closer look at the individual elements of your Dashboard:


The Hero Section

What it is

A simple banner giving you a Health Score on how much you're growing. To put it simply, as long as this number goes up and stays at 5 or above, you're growing!

How it works

Adlarion is your marketing assistant, analysing your campaigns and summarising them for you in one simple score.

Everyone starts at 5. Above 7 means consider increasing your budget. Below 5 is a sign to improve your campaigns by testing new images or videos.


The Magic 5

What it is

There are hundreds of marketing metrics. Your marketing assistant gives you the 5 most important ones that actually let you grow.

How it works

Adlarion looks at your business and highlights the 5 main numbers for your industry and field.

Your marketing assistant also translates the numbers for you and displays them in a way that everyone understands!


Performance Chart

What it is

A simple chart showing the development of your 5 main numbers over 7 days, 30 days, and yesterday.

How it works

We keep you informed and make sure you have the whole view of your campaign performance over time.


Know Where Your Results Come From

What it is

Depending on the advertising channel you use, we tell you where most people come from and interact.

How it works

Whatever source gives you the most results should also be your focus to put effort into.


Your Budget Planner

What it is

Adlarion is your marketing assistant, it tells you when you're ready to increase or decrease your budget.

How it works

Based on your campaign performance and health score, you get personalised budget recommendations.

Pro Tips / Best Practices

  • Focus on the health score: Always have your health score in mind. It's the fastest way to succeed.

  • Keep updating your campaigns: Even if you already have a campaign, take the time to shoot new pictures and create new campaigns. Adlarion manages it for you, but the more you give it, the better it executes for you.

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